RecogAI
Empowering dementia patients with smart glasses promoting safety, independence, and connectedness
Role
Product Manager
Skills
Product Strategy
User Research
Market Analysis & Sizing
Timeline
Fall 2025
Summary
For early-stage dementia and Alzheimer's patients and their families who struggle with memory loss threatening independence and quality of life, RecogAI is an AI-powered memory companion system that combines smart glasses and voice assistance to provide real-time facial recognition, contextual reminders, and personalized memory prompts.
Unlike institutional care facilities and basic reminder apps, RecogAI enables patients to maintain independence at home through intelligent, proactive support that feels natural and dignified while giving caregivers peace of mind through real-time monitoring.
Overview
Problem
Early-stage dementia patients are still functional, social, and cognitively present but memory gaps create embarrassment and fear. They want to stay independent, avoid moving into memory care, and maintain normal life with family and friends.
Our AI-powered smart glasses solve the problem invisibly. Our patients can remain confident, maintain dignity, and live independently longer.
Who We Designed For
Patients maintain independence with recognition and recall features.
Caregivers better understand their patients’ health and safety.
Loved ones can enjoy time with their family members rather than being worried.
Our Strategy
Our Vision
To be the world leader in wearable cognitive support technology that empowers people living with dementia to stay safe, independent, and connected.
Focus Areas
Product Innovation
RecogAI combines seamless AI assistance for face, object, and voice recognition with a discreet, human-centered design that feels natural and non-medical.
Market Entry & Growth
Begin with pilot programs for early-stage dementia users, validate impact through clinical and caregiver partnerships, and then scale globally through healthcare, and direct-to-consumer channels.
Partnerships & Ecosystem
Collaborate with memory clinics, research institutions, and assisted-living providers, integrating seamlessly into smart home and healthcare data systems to build a trusted cognitive care ecosystem.
Business Model
Our hybrid model blends hardware sales with a subscription platform that powers AI assistance, caregiver dashboards, and predictive analytics.
Long-Term Impact
RecogAI will evolve from an assistive device to a predictive health platform, redefining cognitive independence and aging with dignity through continuous data learning and empathy-driven design.
Our Hypothesis
By integrating AI assistance with discreet eyewear, RecogAI glasses help users maintain their independence at home, while offering peace of mind for caregivers.
User Research
Stakeholder Interviews
We interviewed elderly community members, dementia patients, and family members to learn more about the daily struggles and friction points. From navigating outside to maintaining relationships, we identified some of the most impactful pain points within seniors’ lives.
“We don’t need another gadget that makes her feel broken. We need something that helps her live normally again.”
“Most days she seems fine, but then suddenly she’ll forget something important like her name and it reminds me she is not the same anymore.”
“It’s not constant care, but the unpredictability makes me anxious.”
“The painful thing isn’t that he’s forgetting our names or making mistakes, but knowing that he can’t do anything about it.”
Target Customers
User Persona
RecogAI aims to help elderly family members and early-stage dementia patients.
Needs & Motivations
Wants to stay in their own homes for as long as possible
Wants to remember faces and avoid embarrassing moments with others
Wants subtle, helpful guidance that protects dignity
Pain Points
Forgetting names and faces, causing embarrassment and social withdrawal
Medication routines can be forgotten, which poses health dangers
Frustration with new technology that makes them feel “old” or “disabled”
Competitive Analysis
Our Competitors
While there are no direct competitors, the landscape of adjacent and potential future competitors is important to understand. We are competing with “good enough” solutions and the status quo.
Current Indirect Competitors
These are the fragmented, inadequate solutions families use today.
Examples
Jiobit, AngelSense, Amazon Echo Show
Weaknesses
They are not proactive, not integrated, and often require the patient to remember to use the technology, which is the core problem.
Future Potential Competitors
Large tech companies investing in wearable hardware R&D.
Examples
Google Glass, Apple Watch
Weaknesses
Their focus is on the mass-market consumer, not clinical validation or healthcare. Their business model is not aligned with the needs of medical device reimbursement or FDA clearance. Our medical focus and clinical data will be our moat.
Market Research
Market Landscape
After conducting research into the global dementia patient population and analyzing multiple market trend reports, we analyzed and calculated our addressable market size and potential revenue.
55 million
dementia patients worldwide
15 million patients reside in our target regions in North America, Europe, and Asia.
World Health Organization
$50B
global dementia care product market in 2025
Our serviceable addressable market (based on 15M users) is $13.70B.
6.39%
compound annual growth rate
Over the next decade, significant growth is expected for this industry.
Based on Multiple Market Reports
$137M
in potential revenue with early adopters and care facilities
Based on a 1% adoption rate within dementia patients in our target regions.
Market Calculations
Market Capture
Key Takeaways
Effective strategy starts with rigorous, flexible modeling.
I built a full TAM/SAM/SOM framework using dynamic inputs and multi-year projections, learning how to translate ambiguous market signals into structured financial models. This taught me how to create analyses that are both defensible for investors and adaptable for real product decisions.
A single product can create value across multiple segments.
By mapping how RecogAI supports patients, caregivers, and families, I learned how multiperspective insights lead to features and business models that serve the broader care environment—not just a single user. This also revealed how one product can open multiple acquisition channels and retention drivers across the care ecosystem.
Empathy is essential to building products people trust.
Working on RecogAI taught me how to design support tools that respect autonomy by offering safety, structure, and cognitive assistance without feeling intrusive, controlling, or infantilizing. By treating independence, identity, and emotional comfort as core product criteria, we shaped features that help dementia patients feel capable rather than managed.